DataAgentsThe operating system for
revenue, margin, attribution.
DataAgents gives Shopify operators, growth, and finance the same answer across campaigns, orders, refunds, and contribution margin. No hand-built reporting stack required.
The business answer
should not be.
Three things every DTC team running on Shopify hits - and what changes when the platform owns the loop end-to-end.
Attribution breaks quietly
You keep spending while the pixel or post-purchase event is dead. DataAgents flags the break, estimates revenue impact, and points to the failure point.
Margins move faster than reports
Discounting, returns, shipping, and payment fees shift contribution margin daily. The system explains what moved, not just that it moved.
Growth and finance disagree
One team uses blended ROAS, another trusts Shopify orders, finance waits for a spreadsheet. DataAgents governs the definitions once and reuses them everywhere.
Fragmented tooling →
one operator loop.
Three steps from "I have Shopify, Meta, Klaviyo, and a spreadsheet" to "I asked a margin question and got the answer in Slack."
Connect the operating stack
Shopify, Stripe, Meta, Google, Klaviyo, GA4, your warehouse, and your inventory data - modeled into one governed layer.
Ask a revenue question in plain English
Why did margin drop? Which campaigns drove net revenue yesterday? Which SKUs are creating refund drag? Slack, web app, email, or API.
Get root cause plus the action
Chart, explanation, confidence signal, and the next step - already drafted for the growth or ops team.
A vertical experience.
Not a generic BI layer.
Built specifically for the questions DTC operators, growth teams, and ecommerce CFOs actually ask.
Daily ecommerce command center
Sessions, conversion, AOV, CAC, refunds, contribution margin - one thread, not eight dashboards.
DTC anomaly alerts
Sudden drops in checkout completion, tracking failures, and unusual refund spikes by market or channel.
Operator-ready answers
Post to Slack, email a finance recap, or push the same governed metric to the web app and API.
One thread.
Every revenue question.
Bring Shopify, ads, billing, and email into one governed layer. Ask real business questions without waiting on a reporting backlog.